Carpet Spot Remover Market Outlook:
Recently, carpets have become a necessity rather than a luxury. Owing to the high prices of carpets, their replacement rate is somewhat low, which is the major reason that is contributing to the growth in the demand for maintenance products such as carpet spot removers. These days, the use of carpets is not only limited to households. They are also used on a large scale in the hospitality domain where there is a high risk of carpets getting spoiled or stained, which increases the demand for carpet spot removers in the market. Carpet spot removers not only remove stains but also help in getting rid of any stinky odour, which is a major contributor to the growing preferences of consumers towards carpet spot removers. Manufacturers of carpet spot removers are coming up with advanced formulas to develop new products that cater to the demands of consumers. Carpet spot removers help eliminate odour and residue caused by pets, wine spills, food stains, vomit, grease, cosmetics, and other organic spills, which are among the most common problems that consumers face regarding carpets, leading them to incline towards carpet spot removers. The rising demand for carpets in the global market is a major reason that is expected to fuel the demand for carpet spot removers in the market over the forecast period.
New Product Innovation Coupled with Increasing Expenditure on Lifestyle Products are Driving the Market
The rise in the spending capacity of the consumers on lifestyle and personal care products is the main contributing factor to the growth in the demand for carpet spot removers. The carpet spot remover market is driven by new product launches, owing to advancements in technology. Awareness regarding the harmful effects of chemicals such as chlorine is boosting the demand for natural ingredient-based products, thereby pushing carpet spot remover manufactures to introduce organic products. The ability of carpet spot removers to remove stubborn stains, and at the same time leave a fresh scent, makes them more appealing, leading to a hike in their demand. Carpet spot removers neutralize the stinky smell caused by set-in stains, and sometimes also set in deep into the carpet, which can help in protecting the carpet from future stains as well, which is again an important growth driver for the carpet spot remover market. The increasing awareness among consumers in rural areas about the availability of these products is anticipated to propel the demand for carpet spot removers in the market.
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Carpet Spot Remover: Market Segmentation
On the basis of nature, the carpet spot remover market has been segmented as:
On the basis of form, the carpet spot remover market has been segmented as:
On the basis of end use, the carpet spot remover market has been segmented as:
On the basis of sales channel, the carpet spot remover market has been segmented as:
- Multi Brand Stores
- Specialty Retail Stores
- Independent Retailers
- Online Sales
- Company Website
- 3rd Party Online Sales
Carpet Spot Remover: Market Participants
Market players identified across the value chain of the carpet spot remover market are Venus Laboratories Inc., BlueMagic, Inc., MARTHA STEWART LIVING OMNIMEDIA, INC., 3M Company, Folex Company, Hoover Limited, Reckitt Benckiser Group plc, OrganoClick AB, S.C. JOHNSON & SON, INC, SPECTRUM BRANDS, INC., Milliken & Company, RUG DOCTOR, LLC., Sunshine Makers, Inc, VPC Fuller Brush Operating Corp., Delta Carbona, L.P., BISSELL Homecare, Inc, The Procter and Gamble Company, WD-40 Company, and Weiman Products, LLC., besides others.
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Opportunities for Carpet Spot Remover Market Participants
Globally, the demand for carpet spot removers is rising at a fast rate, owing to the increasing penetration of these products in developing countries. The growth in the demand of carpets in the home decor industry also tends to drive the growth of the carpet spot remover market. The e-Commerce industry is witnessing a boom due to increase in Internet penetration, which is also complementing the growth in the demand for carpet spot removers. The carpet spot remover market is also affected by the rise in consumer expenditure on lifestyle products, and personal health and hygiene. Sensing a promising growth, a large number of new market participants are expected to enter the carpet spot remover market in the near future.