Automotive Smart Tire Market – Current Status and Its Potential Applications

Smart tire is a new technology for tires that enhances the performance of the tires by sensing the road condition and varying different factors such as tire pressure and terrain adaptability to perform at its best with least wear and tear. All major tire manufacturers are emphasizing on the development of smart tires; however, the features of a tire varies according to the manufacturer. Most manufacturers have already unveiled their concept for smart tire in different motor shows.

The smart tire market is anticipated to expand at a considerable pace during the forecast period; however, the market is anticipated to expand at a significant pace in the near future. Manufacturers are taking steps to unveil their product with loads of features, which is likely to replace the standard tire. High performance, terrain adaptability, and low wear and tear of the smart tire is anticipated to boost the demand for smart tires. Its high cost is expected to hamper the smart tire market.

The global automotive smart tire market can be segmented based on technology, vehicle, sales channel, and region. In terms of technology, the market can be classified into pneumatic and non-pneumatic tires. Among them, pneumatic tires are expected to gain higher popularity owing to their cost effectiveness as compared to non-pneumatic tires. Non-pneumatic smart tires are expected to arrive in market after non-pneumatic tires, consequently the pneumatic tire segment is anticipated to be leading segment.

Based on vehicle, the passenger vehicle segment is anticipated to be the first segment that is expected to be equipped with smart tires and the adoption of smart tires for passenger vehicles is expected to be faster than commercial vehicles.  Smart tires for commercial vehicles is expected to arrive after passenger vehicles. Therefore, the passenger vehicle segment is anticipated to account for a higher share of the automotive smart tires market.

In terms of region, Europe is expected to be a leading market as most leading manufacturers have their presence in the region, and Europe is at the forefront of adoption of new technologies. This, in turn, is expected to boost the automotive smart tires market in the region, followed by North America. North America comprises countries with high per capita income; therefore, high cost of smart tires is not anticipated to hamper the market, resulting in the high rate of adoption smart tires in the region.

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Tire manufacturers that are engaged in the development of smart tires include Bridgestone Corporation, Continental AG, SUMITOMO RUBBER INDUSTRIES, LTD., MICHELIN, and Pirelli & C. S.p.A. SUMITOMO RUBBER INDUSTRIES, LTD. unveiled its concept of smart tires at the 45th Tokyo Motor Show, in 2017. Continental unveiled its smart tire with two technologies, namely “ContiSense” and “ContiAdapt”. ContiSense senses the road surface and accordingly provides input to the control unit. Furthermore, ContiAdapt varies the tire pressure and wheel width, accordingly, in order to provide balanced traction and improve performance of the vehicle.

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