Automotive smart faceplate is an advanced technical device, which is mounted at the bottom of the dashboard and integrates diverse display systems, from single-function LCD (liquid crystal display) screen to multi-function touch screens. A vehicle incorporated with an automotive smart faceplate offers effective and consistently discerning quality of appearance, sound, tactile qualities, and lighting. The automotive smart faceplate includes multiple interaction technologies such as rotary knob, push button, infrared movement detection capacitive, proximity sensors, and infrared movement detection.
Rise in production of vehicles coupled with demand for comfort and driving assistance is a chief factor that is projected to accelerate the automotive smart faceplate market during the prognosis period. The automotive smart faceplate is an exciting device, which reduces intricacy of the faceplate by offering human machine interface shortcuts to the driver and passengers, thereby providing a new experience. This is also expected to augment the automotive smart faceplate market thru the forecast period. The automotive smart faceplate projects key information such as air condition temperature, humidity, seat adjustment, music, rear view, and other entertainments. These benefits are anticipated to provide lucrative opportunities to the automotive smart faceplate market. The automotive smart faceplate is more expensive than a regular conventional faceplate. This is likely to hamper the automotive smart faceplate market during the prognosis period.
The automotive smart faceplate market can be segment based on application, sales channel, vehicle type, and region. Based on application, the automotive smart faceplate market can be bifurcated into five segments, which include entertainment and air temperature. In terms of application, the air temperature segment accounts for a prominent share of the market. Automotive smart faceplate provides regular status and information of air temperature inside the vehicle. Advances and development in the field of infotainment technology have led to increase in modification of smart faceplate, which can perform multiple applications.
In terms of sales channel, the automotive smart faceplate market can be classified into aftermarket and OEMs. The OEMs segment holds major market share, as compared to the aftermarket segment, owing to the rising production of vehicles thereby, accentuating the OEMs segment of the automotive smart faceplate market during the projection period.
Based on vehicle type, the automotive smart faceplate market can be divided into commercial vehicles and passenger vehicle. The passenger vehicle segment holds a dominant share of the market vis-à-vis to the commercial vehicle segment. This is due to the higher infotainment system adoption rate owing to comfort based technologies, especially in premium and luxury cars. Rising inclination toward connected vehicles is also boosting the demand for automotive smart faceplate for passenger vehicles.
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Based on geography, the automotive smart faceplate market can be segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. Europe and North America hold a prominent share of the global automotive smart faceplate market, owing to the rise in rate of adoption of comfort and driver assistance systems in vehicles. Regular advances and development of modern infotainment system in the region are offering solutions to vehicle manufactures to achieve the complex task of ensuring safety by minimizing the intellectual workload on the motorist. Ease availability of components and regular advancement of software module are likely to make the region a prominent market.
Prominent players operating in the global automotive smart faceplate market include Continental AG and Valeo.